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In social media & YouTube paid advertising, one of many campaign objectives we can set on the Ad Manager is the Video Views. With this goal, advertisers can reach their audience by displaying a video ad. One of the things the ad manager will try to do is to deliver your video to a potential…
There is always more to get out of your media Investment if you try to optimize it. And after you succeed, your next success should be benchmarked on the low points to improve them. Never settle with low performance in your media mix or media strategy. Here are some approaches and tools to optimize the…